MAN (Man about town) Issue 7

Man About Town is an independently produced publication that appeals to the confident, intelligent, luxury-conscious man of today. Man About Town is a guide to the season featuring comprehensively detailed, uniquely presented articles, which provide a full, distinctive view of their subjects. The fashion truly matters to the reader and all content is created by the most prominent, contemporary stylists, photographers and journalists. Man About Town is the modern journal for the man who is already trend and news savvy but wants greater depth than other media currently offers. (Taken from http://www.magazinecafe.co.uk/mall/productpage.cfm/magazinecafe/_6667127/-/MAN%20ABOUT%20TOWN)

I think this magazine is aimed at certain target market that is the mid-twenties gentleman. The simplistic cover creates a classy and mature vibe. This is a classic magazine and contrasts with the usual ‘lads’ magazine, the appeal of this magazine is that some men may buy it just for the status so that they look classy and mature, it’s a statement for men who want to be different. It will stand out against other magazine because of its different design to others. It has a very structured front cover with a cut off image and then the masthead and tagline below. The simplicity appeals to me because I really appreciate the gentlemanly aspect and I love to buy mature magazine with good quality interviews.